• by Amy Corr  @MediaPostOTL, June 28, 2016

The Lisa Colagrossi Foundation (TLCF) named MWWPR and Ogilvy, as its agencies of record. The companies will work with the foundation to launch a national campaign to create awareness and advance education for the signs, symptoms and risk factors for brain aneurysms. In September of 2015, Todd Carwford founded TLCF in honor of his wife Lisa Colagrossi, a television journalist known for her work with ABC-TV in NY. After experiencing an excruciating headache (a warning sign for brain aneurysm), Lisa went to work one morning and suffered a massive brain aneurysm. "This is a critical step forward for the general public today and further demonstrates our commitment to leading the worldwide effort to raise awareness and educating people about a disease more prevalent than breast cancer," said Crawford. "Most people don't realize there are warning signs for brain aneurysms and that lives can be saved. Even though we are just beginning, we are proud to share that we have already saved at least 8 lives through our awareness efforts. We are thrilled to have two of the top PR firms in the world partnering with us as we set out to make brain aneurysms part of the national healthcare dialogue."