Commentary

Watson To Win A 2017 Cannes Lion?

So says Haydn Sweterlitsch, Global Chief Creative Officer of HackerAgency. But creatives should not be afraid. The next 5 years is all about man vs machine. With the advent of quantum computing and machine learning, Hayden is positive - the industry of advertising will be moving towards data and automation.


Find the rest of this session, and more, at our IoT Marketing Forum Agenda page.

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