Tag results for "machine learning"
- Google Cloud Increases Momentum For Retail, AppsGoogle is pushing services into its own cloud and others that suppo ...
- Google: Should Data, Technology Make Companies More Proactive Vs. Reactive?Google's neural network-based techniques that utilize natural-language processing aim to identify tren ...
- How To Send Automated Email SequencesAutomated email sequences are usually sent after a customer takes an actio ...
- How Data Models May Have Helped Prevent Chaos At Capitol BuildingAdvertisers use data models to determine the "perfect" message to target consume ...
- Smile For Emotion AI: New Tools Can Determine Intent -- And Mental StateDeloitte describes technologies that can help retailers create bespoke customer experiences. ...
- Contextual Advertising Moves To Next Stage In 2021AI and machine learning can now recommend the dominant color in ...
- Salesforce Founder Marc Benioff Behind Investment In New Search EngineThe funding provides insight into Benioff's vision for the future of Salesforc ...
- ActiveCampaign Names Dutta Satadip As Chief Customer OfficerSatadip, the first to hold this title at ActiveCampaign, has worked ...
- Predicting Creative Performance Moves Campaigns Into 2021"No amount of experience or practice could have prepared marketers in t ...
- Leo Burnett Data Lead: Advertisers Must Understand Differences Between Polling, Big Data"Don't use small data to answer a Big Data question," said da ...
- Taboola's New Machine-Learning Tool Aids Subscription EffortsTaboola Newsroom offers publishers "Propensity to Subscribe," a feature that identifies whi ...
- Cheetah Digital Unveils Personalization SuiteThe new tools help brands provide a value exchange for customers, t ...
- Apple To Create Search-Like Technology -- But It's Not A Search EngineApple controls the default browser on iOS, so expanding into search mig ...
- Holiday Sales To Surpass $189 Billion Online, Adobe ForecastsAdobe forecasts smartphones will comprise 42% of all online sales this holid ...
- Merkle Collaborates With Amazon Web Services To Support Cloud InnovationsFocused on AI and machine-learning, Merkle's cloud-based solutions offered through Amazon W ...
- Vungle Acquires AlgoLift To Strengthen Mobile AdvertisingThe acquisition adds AlgoLift's algorithms and optimization technology to Vungle's global ...
- Google Ads Brings YouTube Into Attribution ReportingGoogle has made its data-driven attribution model available to more advertisers a ...
- IBM Watson Advertising Expands Suite, Makes Artificial Intelligence The BackboneThe capabilities allow brands to reach consumers under strict privacy guidelines. Nielse ...
- MDC Partners Launches Earned Media Analytics PlatformPRophet uses proprietary technology to sample millions of reporters' stories spanning thousan ...
- Former Google Engineer Joins Instacart As VP Of Engineering, AdvertisingVik Gupta, who joins the company from Google, has worked with ma ...
- Upwave Starts Automated CTV, Digital Data Integration For Google Campaign ManagerGrowth of cross-channel media campaigns that require more manual handling of digit ...
- How WildBrain's Kids Digital Entertainment Network Lives On DataData powers just about everything entertainment media company WildBrain does, from buildi ...
- New Botnet Hits Premium Connected TV PlatformsDoubleVerify says the "MultiTerra" botnet, designed to create fake ad inventory acro ...
- Tech Phobia: Marketers Are Anxious About AI And Machine LearningMost companies have had to pivot from their 2020 marketing plans, b ...
- How Google Uses Artificial Intelligence To Predict TrafficHow much can you trust Google to lead you down the corre ...
- GOP Wins The Convention Sentiment War: Ivanka Beats Melania, TooThe Democratic party may have won the ratings war, but when ...
- Yext Takes On Milky Way Search Algorithm Update Leveraging BERTLeveraging the natural-language processing search algorithm powering Yext Answers within Named Enti ...
- Absolutdata Joins Nielsen Connect Partner NetworkThe partnership allows Absolutdata to integrate Nielsen data into its NAVIK platfor ...
- Third-Party Cookie Implosion As AI-Powered CDP Mixes With Customer Identity Data ExpertThe partnership, which gives advertisers an alternative to rebuilding campaigns based ...
- Mimecast Acuires eTorch To Strengthen Cybersecurity At 'Email Perimeter'Doing business as Mission Control, eTorch provides a security tool based ...
