
Talk about lost in translation.
ElaN
Languages is an online translation tool that challenged the behemoth that is Google Translate to convert wedding vows to English, with interesting results. International couples wrote wedding
vows in their native language and ran them through ElaN Languages and Google Translate. You want everything to be perfect on your wedding day, so how did Google Translate interpret romantic, loving
vows?
Think lines like: "You're my biggest size," "I promise not to use a map at night" and "I promise to grow old with you and keep your
children alive." Things went smoother when ElaN Languages took over.
J. Walter Thompson Amsterdam created the campaign.
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