Whistler Blackcomb named Vancouver-based Good Fortune Collective as agency of record for Whistler Mountain Bike Park. The agency is charged with handling strategic and creative duties. The account was
awarded without a review. Good Fortune Collective previously worked with Whistler Mountain Bike Park on a project basis. This is the first major campaign for Whistler Mountain Bike Park. Work will
include print, digital, social and on-mountain elements. Additional agency clients include ABUS Mobile Security, SRAM, Sony Action Cam, RockShox and The Adventure Group.