automotive

Lexus Partners With The Beekman

Lexus has selected The Beekman in New York City as the newest hotel in its partner program.

The Lexus Hotel Partner program aims to forge alliances between the luxury automaker and resorts and hotels that share the core values of the Lexus lifestyle, which are high quality, exceptional service and beautiful design, according to the automaker.

Fifteen properties have been selected for this program. Through the hotel program, Lexus exposes the brand to new audiences by providing house vehicles on-site for complimentary transportation, test drives and exclusive on-site amenities. 

Lexus owners will receive perks if they make their room reservations through the Lexus Drivers Site, including a $100 hotel credit, a $50 mini-bar credit and an exclusive VIP amenity worth $50 at The Beekman.

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The Lexus fleet at The Beekman features a selection of three vehicles — one Lexus LX 570 SUV and two Lexus LS 460 L sedans. An in-house chauffer will offer hotel guests courtesy transportation in one Lexus LS 460 L, and an LX 570 and a second LS 460 L are available for test drives for up to 12 hours.

“Partnering with iconic luxury hotels like The Beekman allows us to provide our customers with rewards that are exclusive to Lexus owners, while also introducing the Lexus brand to new buyers who share our passion for one-of-a-kind experiences,” said Steve Jett, Lexus national manager, digital media and engagement events, in a release.

Lexus also has partnerships with wineries, restaurants and retail stores, including Barneys.

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