Arla Protein Combines Fitness With A Cute Dog In 'Bootcamp Doggy'

Arla Protein launched a 30-second TV spot that combines hard work and an adorable dog.

In "Bootcamp Doggy," viewers watch an outdoor Boot Camp class in session. One man is tasked with holding a plank, which is a humbling move. He's shaking, but maintaining his form, when an adorable dogs gets loose from its owner, comes up to the man and licks his face.

The man maintains his post, even when the dog jumps over him and gives him more kisses. Talk about staying the course.

"Arla Protein. Stay strong, keep fit as a Britain," closes the ad, created by Wieden + Kennedy London and directed by The Bobbsey Twins From Homicide.

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