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Shine Changes Name To Rainbow

  • The Drum, Friday, February 24, 2017 8:45 AM
In what amounts to one of the more major pivots in the digital sector, Shine Technologies -- a company entrenched in the ongoing ad-blocking debate -- will rebrand as Rainbow. It will cease its carte blanche ad-blocking services to mobile operators and begin generating revenue from the media industry, as it moves offer "a better ad experience for consumers."

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