That Astronaut Dream Job Fall Through? 84 Lumber Wants You
- by Amy Corr @MediaPostOTL, May 31, 2017
84 Lumber Company launched a follow-up ad to its 90-second
Super Bowl spot, "Wall," that focuses on space travel and NASA's call for applicants to prepare for a journey to Mars. Applicants must be
unique, excellent problem-solvers and full of moxie to be selected for the coveted position. "Runners-up, we invite you to apply to our management trainee program," says a voiceover.
The ad is running on FOX, ESPN, ESPNDeportes, ESPN2 and ESPNU. Future digital campaigns will center on different high-pressure, distinctive jobs. Brunner, Pittsburgh, created the campaign.
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