Sean Howard has been appointed global managing director of WPP’s government and public sector practice. The Government Practice works with policymakers and communicators worldwide on campaigns that help deliver their policy objectives.
Howard has been WPP since 2005, when he joined Wunderman to help build the Seattle-based integrated Team Microsoft. He also led the winning pitch to become T-Mobile’s agency of record.
In 2012, he became managing director of Y&R New York, where he successfully led the pitch for the U.S. Navy ad account in 2015. Howard will continue his current role on the Navy business while taking on the new position.
He will lead the U.S. government business development efforts, drawing on more than 100 WPP specialist agencies to build custom teams for Federal, State and Local government efforts.
Howard reports to Government Practice CEO Michelle Harrison, who stated: “Sean’s proven track record in converting complex, large-scale contracts with horizontal, multi-disciplinary teams will be a real asset to our future growth.”