Agency Revolution, a digital marketing firm serving insurance agents, is offering a technology suite that combines email marketing, website, social integration and automated campaign tools.
Attract, the new product, will use personalized websites to capture information from leads. This data will then be used to drive automated campaigns designed to nurture and convert prospects, the company says.
In addition, the suite will run an automated campaign that will ask an agent’s most satisfied clients for referrals, the firm adds.
The platform will also enable agents to establish a presence in social media.
Websites will be optimized for search engines and integrated with Google analytics, Agency Revolution continues.