Baldwin& Wins KIOTI Tractor Account

Daedong-USA is appointing Baldwin& as creative AOR for the company's KIOTI Tractor division to handle media, creative and strategy. It will partner with Eckel & Vaughan for media relations strategy and execution.

The Raleigh, NC-based agency expects to launch a new campaign for KIOTI in the second half of 2018 with creative in radio, print, TV, digital and experiential channels.

Eckel & Vaughan, a Raleigh-based strategic communication firm, joins the integrated team to focus on trade and consumer media relations efforts.

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