Iconic 'MAD' Magazine Relaunches, 'DCist' Plans Return

MAD magazine has been rebooted, and DCist is one step closer to coming back to life.

Humor magazine MAD has been relaunched by publisher DC Entertainment with the debut of its first new issue. It will publish bimonthly for $5.99 an issue.

MAD magazine was created more than 40 years ago. Its April issue was its 550th and the last of the previous volume of the magazine. In addition, MAD has moved from its home in New York City to Los Angeles. It has a new logo and staff. The first issue features spoofs of "Star Wars" and "Riverdale."

It is also introducing its first digital channel today at 4 p.m. PST on live streaming video platform Twitch. A bimonthly podcast series is also in the works, hosted by Editor Allie Goertz. It will debut this summer.



The Twitch channel will be led by senior editor Dan Telfer and feature comedy guests like Steve Agee, Jordan Morris, Thea Lux, Candy Lawrence, Erin Tracy, Sean Ellis, Gerry Duggan and Joe Kwaczala. It will also broadcast narrated video game runs, live art sketches and tabletop game challenges. MAD's Twitch channel will broadcast biweekly on Fridays.

Separately, DCist has secured two editors to its masthead ahead of its upcoming rebirth.

Local news sites Gothamist, LAist and DCist were all shut down last fall, but then acquired by local radio affiliates earlier this year. Washington public radio station WAMU acquired DCist in February and announced this week editor that editor-in-chief Rachel Sadon and associate editor Rachel Kurzius are returning to their previous roles. Former staff writer Christina Sturdivant will also regularly contribute to DCist.

“Rest assured, we plan to stick to our promise of a “spring” relaunch — we’ll share the precise date as soon as it’s final,” an email to DCist subscribers reads.

DCist grew to an audience of more than 700,000 readers before it was shuttered.

The new DCist is also hiring a staff writer.

1 comment about "Iconic 'MAD' Magazine Relaunches, 'DCist' Plans Return".
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  1. Henry Blaufox from Dragon360, April 23, 2018 at 8:45 a.m.

    MAD Magazine was launched much more than 40 years ago. Publisher William Gaines started ir as a comic book in 1952, and it shifted to the magazine format within a few years.

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