SET Adds Bespoke Unit

SET Experience Group is expanding its services to introduce in-house production unit Bespoke.

Developed in partnership with Project Visual, the new operation enables SET to fill out its services beginning with creative and digital strategy to complete projects through the fabrication and installation stages.

Led by managing director  Prashant Kulkarni, the workshop is designed to collaborate with clients’ internal teams, SET companies, or others to execute in-store retail, windows and pop-ups. 

This addition was client-driven, as SET clients including Nike, Verizon and Sonos sought more control over all aspects of their activations. 

“We are listening to our clients and are fulfilling their wishes to offer in-house fabrication capabilities," says Alasdair Lloyd-Jones, CEO of SET Experience Group. "Bespoke is built from the highest-level craftsmen, working alongside each other to promote reliable and efficient communication, projects completed with a singular focus and with the cost benefit of a one-stop shop.”

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