Droga5 has elevated Colleen Leddy to chief media officer, Dean Challis to head of communications strategy and Marianne Stefanowicz to chief communications officer.
The agency cited the troika as “critical leaders for the agency’s future as creative problem-solvers focused on driving business results for brands.”
Leddy arrived at Droga5 in 2013 as group communications strategy director and was promoted to head of communications strategy in 2014. Earlier she served as strategy director at BBH. In her new role the agency says she is tasked with delivering media strategies that are in sync with data and brand thinking to affect the entire experience Droga5 creates for clients.
Challis was previously group communications strategy director. In his new role he will oversee the communications strategy department and be responsible for developing the agency’s “systems-thinking” consumer-centric strategic approach. ” Prior to joining Droga5 in 2016, he held the role of global strategy director at MediaCom.
Stefanowicz joined Droga5 in 2015 as global head of communications. In addition to managing the agency’s reputation she’s credited with stewarding some of the agency’s most talked-about work over the past three years, including this year’s Tourism Australia “Dundee” campaign and 2017’s MailChimp “Did You Mean Mailchimp?”campaign, ideas which held public relations at their core. Prior to joining Droga5, she served as global head of communications at TBWA\Worldwide.