• by Ray Schultz , September 12, 2018

Naylor Association Solutions is partnering with MailChimp to offer email marketing and marketing automation to users of Naylor’s association management software (AMS) via an app integration. 

Associations that use MailChimp can now import lists from their AMS or career center into their MailChimp account, Naylor says. In addition, they can send member emails, conduct membership outreach and run sponsorship campaigns while streamlining the workflow, the firm claims.

“When we surveyed associations about which software integrations they would most like to see in an app marketplace, MailChimp was near the top,” states Tom Aley, group vice president for software solutions at Naylor.