• by Larissa Faw , January 21, 2019

CarePoint Health is appointing The S3 Agency as AOR for the New Jersey healthcare network, comprised of three hospitals: Christ Hospital in Jersey City, Hoboken University Medical Center, and Bayonne Medical Center. CarePoint's previous agency was Minnesota-based Hailey Sault.

S3's duties include full-service strategic direction and creative execution across digital and traditional communication channels. The NJ-based agency will also work closely with CarePoint’s internal marketing team to increase awareness of each hospital’s offerings and areas of expertise.