Spark Foundry Selected For Allergan U.S. Media Duties

Pharmaceutical company Allergan has selected Publicis Group’s  Spark Foundry as its U.S. media agency of record after a review, according to an Adweek report. Incumbent MediaCom did not defend.

The client spent nearly $380 million on measured media last year according to Kantar.

An Allergan spokeswoman said that the company was not commenting on the development.


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