A federal judge on Wednesday rejected a request by Stackla, a marketing platform that curates user-generated content, for an injunction restoring its access to Facebook's platform.
U.S. District Court Judge Phyllis Hamilton in San Francisco has not yet issued a written opinion in the matter.
The move is a blow to Stackla, which argued its business will be destroyed if its ability to access Facebook data isn't quickly restored. Facebook was sued by Stackla last week for allegedly terminating its access based on the perception that it “scrapes” data.
Stackla argues that Facebook's move was part of its post-Cambridge Analytica “scorched-earth approach to belated reputation protection.”
Stackla says more than 80% of the content it draws on comes from public material on Facebook and Instagram. The marketing company alleged its account was terminated due to the incorrect perception that it was scraping users' data
Facebook countered in papers filed this week that its investigation allegedly showed that Stackla was “accessing and saving public Instagram posts at a rate of tens of thousands of posts” each day.
“As a technical matter, it is inconceivable that a company the size of Stackla -- with only about 60 employees -- could have accessed and saved tens of thousands of user posts on a daily basis without using automated web-scraping software,” Facebook wrote. “And at least some of the scraping activity was happening through password-credentialed, logged-in Instagram user accounts.”
Facebook also argued that Stackla hadn't proven that it would suffer irreparable harm if its access to the platform is not immediately restored.