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ITV Predicts 2% Ad Revenue Decline, Despite Rugby World Cup Boost

  • The Times, Wednesday, November 13, 2019 9:54 AM
Not even a boost from "Love Island" and more recently, the Rugby World Cup, are enough to prevent a stagnant television market leading to an advertising revenue dip of 2% this year. That is the prediction from the broadcaster, The Times reports, as it revealed that a rugby 1% uptick in revenue is only likely to turn a 3% contraction into 2%.

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