- TikTok Wins Popularity, Instagram Keeps Crowds, Teens Still Love Spending Parents' Money: Piper Sandler
Research Intelligencer, Rob Williams - Tuesday, October 13, 2026
Teens can be remarkably loyal to their favorite platforms while showing considerab ...
- Global Ad Composite Rises On WARC Upgrade
MediaDailyNews, Joe Mandese - Thursday, October 8, 2026
For the second time in less than a year, WARC revised i ...
- U.S. Ad Outlook Improves On WARC Update
MediaDailyNews, Joe Mandese - Thursday, October 8, 2026
U.S. ad spending was revised upward for this year but downgraded slight ...
- Advertising, Broadcast Jobs Fell Last Month, Government Reports
Around the Net In Media, Ray Schultz - Monday, October 5, 2026
The broadcast sector saw a dip in the number of jobs la ...
- Record Holiday Sales? Mostly, It's The Price
Marketing Daily, Sarah Mahoney - Thursday, September 24, 2026
A new flurry of forecasts finds people will protect holiday budgets ...
- Microsoft Tracks AI Adoption, U.S. Stalls
MediaDailyNews, Laurie Sullivan - Monday, September 21, 2026
The report, released today, tracks how generative AI is spreading across 1 ...
- New Mastercard Ads Tap Small Business 'Dreamonomics'
Marketing Daily, Sarah Mahoney - Thursday, September 17, 2026
The marketing push highlights digital tools for turbulent times on Main Str ...
- Google Agentic Updates Mean Shorter Commerce Timelines
MediaDailyNews, Laurie Sullivan - Wednesday, September 16, 2026
Google introduced agentic commerce updates at Rethink ROI including structured conversational attribut ...
- IAB Revises Ad Forecast, Shows Growth For Most Media
MediaDailyNews, Laurie Sullivan - Thursday, September 10, 2026
Cyclical events continue to drive strong ad growth during the first ha ...
- Ikea Reframes What It's For
Retail Insider, Sarah Mahoney - Wednesday, September 2, 2026
CMO Shideh Hashemi says the playful new campaign is one of thr ...
- Federal Reserve Echoes Consumer Sentiment In McKinsey Data
Performance Marketing Insider, Laurie Sullivan - Friday, August 28, 2026
Federal Reserve policies indirectly shape advertising. Rate cuts can stabilize borrowing cos ...
- Canada Is The Canary In America's Coal Mine
Media Insider, Gord Hotchkiss - Tuesday, August 25, 2026
When your next-door neighbor is saying you can't be trusted, you shou ...
- It's The Salience, Stupid
Red, White & Blog, Joe Mandese - Tuesday, August 25, 2026
The economy may or may not be the No. 1 issue f ...
- Target, Walmart Tell 2 Different K-Shaped Stories
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, August 20, 2026
One audience feels flush enough to splurge on toys and fashion. T ...
- The Inflation Hoax: Consumers Think It's An 'Excuse' For Raising Prices
Email Insider, Ray Schultz - Wednesday, August 12, 2026
Over half of consumers have stopped buying from once-favorite brands because ...
- Even With High Debt And Low Savings, Parents Won't Skimp On BTS
Retail Insider, Sarah Mahoney - Wednesday, July 22, 2026
Rather than cutting back on kids' needs, parents are skipping other purchase ...
- CIMM Unveils Task Force To Fix 'Gap' Between Kids Media Use, Measurement
MediaDailyNews, Joe Mandese - Wednesday, July 15, 2026
The announcement comes with the release of a study identifying social, economi ...
- Harris Poll: America's Worsening Financial Crisis
Mediapsssst, Richard Whitman - Monday, July 13, 2026
A whopping 95% of Americans believe the U.S. is suffering from ...
- Almost Half Of Global Ad Spend Is Going Through Platforms, Not Agencies
Around the Net In Media, Ray Schultz - Sunday, July 12, 2026
The advertising industry is being split in two by an iceberg effec ...
- AI Steals Secrets, Microsoft CEO Says
Performance Marketing Insider, Laurie Sullivan - Monday, July 13, 2026
AI has created a new data privacy and intellectual property risk f ...
- Google Parent Alphabet Joins The Dow
MediaDailyNews, Laurie Sullivan - Monday, June 29, 2026
The move validates that advertising and AI are considered foundational to businesse ...
- It's A Partisan View Of The Economy, Stupid
Marketing Politics Weekly, Joe Mandese - Tuesday, June 23, 2026
A majority of Americans are pessimistic about the outlook for the econo ...
- Madison & More: Burgeoning Ad Economist Raids WARC Data Chief, Reunites Magna Team
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
Days after updating his last global ad forecast for WARC, James McDona ...
- WARC Revises Global Ad Outlook Upward, With $94B Caveat
MediaDailyNews, Joe Mandese - Friday, June 12, 2026
The caveat: a "severe scenario" impact from a continuation or worsening ...
- CAA, Integrated Media Launch $250M Creator Economy Holding Company
Around the Net In Media, Ray Schultz - Wednesday, June 10, 2026
Creative Artists Agency (CAA), said to be the world’s largest talent agenc ...
- Black Men Are Frustrated With Trump - And Traditional Media
Around the Net In Media, Ray Schultz - Monday, May 25, 2026
Black men who voted for President Trump in 2024 and Joe Bid ...
- Dentsu Revises Downward At Mid-Year
MediaDailyNews, Joe Mandese - Tuesday, May 26, 2026
"The global advertising spend outlook is positive," the agency states, attributing ...
- Walmart, Target Sales Rise, But Some See Risks Ahead
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, May 21, 2026
Two strong quarters, two very different stories -- and one worrisome si ...
- Will Advertisers Pay A Tax For Using AI?
Performance Marketing Insider, Laurie Sullivan - Friday, May 8, 2026
As AI begins to disrupt the economy, some believe states or t ...
- Consumer Media Spending Relatively Flat, Lack Of 'Game-Changing' Tech Cited
MediaDailyNews, Joe Mandese - Thursday, April 30, 2026
While AI is gaining consumer adoption, it is still seen only ...