Women In Martech, New Trade Group, Is Formed

Women of Martech, a trade organization devoted to promoting and amplifying the successes and experiences of women in the martech industry, made its debut on Wednesday.

The group is led by Kathy Bryan, chief marketing officer of Digital Media Solutions.

Bryan states that “the amplification of female successes will deepen the awareness of the contributions women bring to the martech industry.”

Women In Martech is designed to help women in technology work together, not in competition with each other -- especially at the leadership level --and to build  recognition of women’s contributions to the industry.  


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