MediaPost Week in Review
Covid-19 Impact & Recovery
Agencies &The Agency Business
MediaPost's Agency Daily
Accounts in Review
Out to Launch
People on the Move
Digital Media, Marketing
Digital News Daily
Data & Programmatic Insider
Email Marketing Daily
Search & Performance Marketing Daily
Center for Marketing & Media Research
Advanced TV Insider
Publishing & Publishers
Brand and Product Marketing
Marketing: Top of the News
Brand Insider: Behind the Scenes
Marketing Politics Weekly
Marketing Automotive Weekly
Marketing Retail Weekly
Marketing: CPG Weekly
Marketing: D2C Weekly
Marketing: QSR Weekly
Marketing: Pharma & Health Weekly
2022 Events Calendar
2023 Events Calendar
Creative Media Awards
February 2, 2023, NYC
Brand Insider Summit Pharma & Health
February 15 - 18, 2023, La Jolla
Digital OOH Insider Summit
February 19 - 22, 2023, La Jolla
TV + Video Insider Summit
March 6 - 9, 2023, Austin
Data & Programmatic Insider Summit
March 22 - 25, 2023, Scottsdale
Brand Insider Summit CPG
March 26 - 29, 2023, Scottsdale
April 5, 2023, NYC - Javits
Brand Insider Summit Retail
April 16 - 19, 2023, Hilton Head
Email Insider Summit
April 19 - 22, 2023, Hilton Head
Search and Performance Insider Summit
May 7 - 10, 2023, Charleston
Brand Insider Summit D2C
May 10 - 13, 2023, Charleston
Publishing Insider Summit
June 4 - 7, 2023, New Orleans
Agency of the Year
January 25, 2023, NYC
MediaPost All Stars
January 25, 2023, NYC
January 19, 2023, Washington DC
Brand Insider Summit QSR
November 16 - 19, 2022, Santa Barbara
October 4, 2022, NYC
October 3, 2022, NYC
Marketing Automotive Awards
Creative Media Awards (February 2, 2023, NYC)
Agency of the Year (January 25, 2023, NYC)
MediaPost All Stars (January 25, 2023, NYC)
OMMA Awards (October 4, 2022, NYC)
EIS Awards (October 3, 2022, NYC)
Marketing Automotive Awards (April 13, 2022, NYC)
Become A MediaPost Member
Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.
All Member Directory
Manage My Account
Manage My Subscriptions
Feedback Loop (Comments)
About and Contacts
Forgot your password?
Tag results for "martech"
Em-Power Your Self With This Ocean Spray Director
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, January 24, 2023
"The hardest thing that I've had to just learn and continue ...
Mark Cattini Appointed As CEO Of Acoustic
Email Marketing Daily, Ray Schultz - Friday, January 20, 2023
Mark Cattini had served on the board of B2C marketing platform Acoust ...
Intuit Mailchimp Offers New Multichannel Capability
Email Marketing Daily, Ray Schultz - Thursday, January 19, 2023
Mailchimp has unveiled a tool that offers one view for marketing campaig ...
Salesforce Is Reducing Staff By 10%
Email Marketing Daily, Ray Schultz - Wednesday, January 4, 2023
Salesforce co-CEO Marc Benioff says the company hired too many people ...
Nathan Sheranian Joins CM Group
Around the Net in Email, Ray Schultz - Friday, December 9, 2022
Marketing tech firm CM Group has hired
as vice president ...
These Are The Times: Pundits Wonder If The 'NYT' Will Become A Tech Company
Publishers Daily, Ray Schultz - Sunday, November 27, 2022
One observer asks whether news will remain the primary focus at t ...
Martech Tools To Be Grateful For On Thanksgiving
Around the Net in Email, Ray Schultz - Wednesday, November 23, 2022
Marketers have much to be grateful for this holiday season. For instanc ...
Roli Saxena Named CEO Of NextRoll
Email Marketing Daily, Ray Schultz - Monday, November 14, 2022
Saxena, who had served as president of AdRoll for more than ...
Bluecore Hires Pat Deskin As Its First CRO
Email Marketing Daily, Ray Schultz - Thursday, November 10, 2022
As CRO, Pat Deskin will be tasked with driving adoption of Bluecore ...
Wave Of Layoffs Hits Salesforce, With Hiring Freeze: Reports
Email Marketing Daily, Ray Schultz - Tuesday, November 8, 2022
Salesforce laid off hundreds of people on Monday. In addition, the compa ...
Foundry Launches B2B Intent-Data Product
Publishers Daily, Ray Schultz - Wednesday, October 19, 2022
Foundry Intent is the company's first product launch since it acquired da ...
B2B Budgets Check Out: They Are Flat Or Lower For Over Half Of Firms
Email Insider, Ray Schultz - Wednesday, October 12, 2022
A third of marketing teams have fewer people than they did ...
LoopMe Names Former OMD CEO Mainardo de Nardis To Board Chair
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 4, 2022
Mobile ad platform LoopMe announced Tuesday that Mainardo de Nardis will jo ...
Agency Vet Schulman Brings Creative Chops To Salesforce Advisory
MediaDailyNews, Joe Mandese - Friday, September 23, 2022
One of the first to serve as Chief Creative Officer of ...
Anteriad Data Is Offered In TransUnion's TruAudience Marketplace
Email Marketing Daily, Ray Schultz - Thursday, September 22, 2022
B2B marketers can use Anteriad to reach buyers and move leads throu ...
Clearbit Teams Up With LeanData On Speed-To-Lead Offering
Email Marketing Daily, Ray Schultz - Wednesday, September 7, 2022
Revenue teams can eliminate the need to halt routing for enrichment, t ...
ANA Issues 'Programmatic Transparency' Guide, Supply Chain Has Expanded To More Than 8,000
MediaDailyNews, Joe Mandese - Tuesday, August 16, 2022
The supply of tech vendors powering the programmatic ad marketplace grew mo ...
Iterable Offers New AI Suite For Identifying Shoppers Likely To Convert
Email Marketing Daily, Ray Schultz - Thursday, August 11, 2022
Iterable is offering a new AI product designed to make it easi ...
B2B Dynamics Changing Among Buyers, Men Vs. Women
Inside Performance, Laurie Sullivan - Wednesday, August 10, 2022
An AMA-NY study released Wednesday finds the average corporate buyer is ...
Martech Maxxing: Brands Are Replacing Platforms This Year, Including Their Email Systems
Email Insider, Ray Schultz - Friday, July 29, 2022
Marketers are spending freely on technology this year, judging by the Marte ...
Email Summer School: Less Than 20% Of Emailers Say They're Very Successful
Email Insider, Ray Schultz - Thursday, July 28, 2022
Although email marketers lack confidence, they have ambitious plans, including mobile-friendly desi ...
Sendinblue Names Yvan Saule As Chief Technology Officer
Email Marketing Daily, Ray Schultz - Tuesday, July 26, 2022
Saule previously was VP of engineering at ecommerce platform Octopia. ...
Martech Marches On: What Brands Hope To Do In Three To Five Years
Email Insider, Ray Schultz - Wednesday, July 6, 2022
Customer lifetime value will take its rightful place as a leading metri ...
Report Finds Advertisers Insufficiently Trained, Should Have A 'Chief Media Officer'
MediaDailyNews, Joe Mandese - Tuesday, July 5, 2022
"The fastest-growing area of training is the demand for addressing capability ga ...
The CRM Corral: B2B Brands Face Challenges Aligning Systems Across Teams
Email Insider, Ray Schultz - Wednesday, June 22, 2022
Brands that align systems across teams drive more revenue and provide ...
Are Emerging Martech Trends Good For Business, Or Just Hype?
Digital News Daily, Colin Kirkland - Wednesday, June 15, 2022
Emerging technologies such as blockchain, AI and IoT platforms -- systems ...
Firms Seek To Add Channels, Expand Customer Engagement In Next 12 Months: Study
Email Marketing Daily, Ray Schultz - Thursday, June 16, 2022
Brands hope to improve their customer experience and improve personalization by explori ...
Marketers Worldwide Plan To Up Their Spending On Digital, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, June 14, 2022
Over three-fourths are utilizing personalized, multi-touch email, CleverTouch reports. ...
Procurement If You Want It: Most Marketers Eschew Inside Help When Sourcing Products
Email Marketing Daily, Ray Schultz - Tuesday, June 7, 2022
Martech is the top area for involving the procurement department, and creati ...
Advertisers Urged To Cut Carbon Footprint: Fifty-Five Analyzes The Data
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 3, 2022
A recent study analyzes the "real" carbon cost of goods and servic ...
Page 1 of 10
Privacy/Terms & Conditions
©2023 MediaPost Communications. All rights reserved.
145 Pipers Hill Road, Wilton, CT 06897
tel. 212-204-2000, fax 917-591-3261
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.