Some retailers have removed non-gender versions of web pages that display their products. And for this, Google has rewarded them with a higher ranking in search queries, according to
Searchmetrics. While some retailers have entirely removed the non-gendered versions, this has raised many intriguing questions that Searchmetrics attempts to answer. The post provides insight on how
companies may want to adjust SEO strategies for gendered keywords.
Read the whole story at Searchmetrics »