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Lack Of Gender Keywords Changing Google Results

Some retailers have removed non-gender versions of web pages that display their products. And for this, Google has rewarded them with a higher ranking in search queries, according to Searchmetrics. While some retailers have entirely removed the non-gendered versions, this has raised many intriguing questions that Searchmetrics attempts to answer. The post provides insight on how companies may want to adjust SEO strategies for gendered keywords.

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