Sensis Lands $8M Census Biz

The United States Census Bureau is naming Sensis, along with partner Deloitte Consulting, to provide enterprise-level social media and digital marketing support. As part of the more than $8 million contract, Sensis will help the Census Bureau establish and adopt tools, processes, partnerships, best practices and strategies to support its post decennial surveys, activities and interactions in digital and social media communication.

The approach will need to adapt and evolve with the ever-changing field of social media in order to provide the public key information.

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