• by Larissa Faw , August 7, 2020

The National Women's Soccer League’s latest professional team, Angel City, is selecting three agencies to support its internal marketing team: Battery, R/GA and Plural.

Each agency was hand-selected, with Los Angeles-based creative ad agency Battery helping with the development of its brand essence, team naming and design. Plural is tasked with social content development and implementation in support of the launch announcement.

R/GA will focus on social strategy and long-term community engagement and development. The celebrity-backed team will kick off its first game in 2022.