• by Steve McClellan  @mp_mcclellan, March 9, 2021

Video-game marketing specialist Liquid+Arcade--FKA Liquid before a recent rebranding--has promoted Nikki DePaola to vice president, media. Previously she was director, media.

In her new role, DePaola, a 10-year veteran of the agency, will share leadership responsibilities on video game clients such as Square Enix, Sega, NCSOFT, Nexon, and CD Projekt RED.

Additionally, she’s tasked with continuing to expand the agency’s global workflow and client offering through international office development and inter-office collaborative processes.

She’s credited with leading the recent high profile launches of video games “Cyberpunk 2077,” “Yakuza: Like a Dragon” and the remake of “Final Fantasy VII.”