Huntington Beach, CA-based media agency Ocean Media has landed the media account for iTrust Capital, an investment software platform on which clients can use their retirement accounts to directly buy and sell cryptocurrencies and gold in real-time.
The account was awarded late last year but disclosed today by the companies. It was the agency’s seventh win of the year. Earlier in 2021 the agency won business from Groupon, digital healthcare firm KHealth, online insurer Policy Genius, identity and fraud protection company Aura, digital marketing platform Constant Contact and fashion app DePop.
The agency has added 75 new staffers in recent months to handle the client growth. Jay Langan, President of Ocean Media, attributed the momentum in part to technology investments including building out data libraries and dashboards to track cross-channel performance metrics. It also upgraded its machine-learning modeling capabilities.
Trever Gregory, CMO of iTrust Capital said, “Ocean Media is a valuable partner and has already contributed largely to our recent growth. We're pleased to see the way they prioritize their clients' success and look forward to working with the team to efficiently scale our marketing efforts.”