Forsman & Bodenfors New York, part of Stagwell, has hired Christina Falzano as managing director.
In her new role Falzano will oversee client relationships managed from the New York office and become a member of the agency’s executive guidance team. She’ll report to President Lyndsey Corona.
For over 20 years Falzano has been leading client relationships and agency teams across branding, communications and digital for brands such as Spotify, Showtime, Dell, Ford, LinkedIn, KPMG, Aetna, and The Cosmopolitan of Las Vegas.
Most recently, she was managing director at Havas’s Conran Design Group. Earlier she was the Chief Operating Officer and Head of Program Management at Wolff Olins.