Martin Harrison Moves To Strategy Director, True

B2B ad agency named Martin Harrison as strategy director. He reports to Cos Mingides, the agency's co-founder and head of effectiveness. 

Prior to his appointment, Harrison was strategy partner at Wunderman Thompson, where he headed the agency’s B2B practice, working on various clients, including BT Enterprise and Global, Tableau and Amdocs. He was also part of the team behind Sage’s ‘Boss It’ campaign, which won the Grand Prix at the 2021 B2B awards.

Before Wunderman, Harrison was head of strategy at Huge and senior social media planner at TMW.

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