'The Guardian' Sends Email Newsletter To Non-Subscribers

British newspaper The Guardian has apologized to readers for sending them a newsletter they had not requested.  Toby Moses, head of newsletters at The Guardian, made the apology in an email dated Wednesday, July 13.

“Yesterday morning you received a copy of First Edition, our daily current affairs newsletter, from Archie Bland. Due to an error in our email system, the newsletter was sent out to people who are not subscribed to it.
“It shouldn't have happened, and we're putting steps in place to make sure it doesn't happen again."

Moses added: “Just to reassure you, you have not been subscribed to the newsletter and you won't receive it again unless you do subscribe. We are sorry for the error.” 

It was not known at deadline whether regulators were looking into the incident. The newsletter clearly was sent to subscribers of other Guardian products.

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