- StitchFix Hires Marc Jacobs Exec To Head Marketing
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 23, 2022
The online clothing-subscription retailer StitchFix hired Debbie Rose Woloshin as its new CMO. Woloshin w ...
- Hulu AVOD Promo Slashes Price 85%, To $1 Per Month
Digital News Daily, Karlene Lukovitz - Monday, May 23, 2022
Hulu's sub growth slowed to 300,000 in Q1, down from 2.2 milli ...
- Netflix Losing More Long-Term Subscribers, Hulu Grabbing 1 In 3 Defectors
Digital News Daily, Karlene Lukovitz - Thursday, May 19, 2022
The proportion of subscribers of three years' duration or longer who a ...
- Warren Buffett Buys $2.6 Billion Stake In Paramount Global
Television News Daily, Wayne Friedman - Tuesday, May 17, 2022
The news, which sent the company's stock soaring 14% in early tradi ...
- TV Programming 'Sources' For Consumers Keep Growing, Survey Finds
Television News Daily, Wayne Friedman - Wednesday, May 11, 2022
Consumers in 2022 are now averaging 7.4 "sources" of TV content, ...
- Whatever Happened To The Subscription Economy?
Media Insider, Cory Treffiletti - Wednesday, May 11, 2022
Can a subscription model succeed now? I still think the answer ...
- Twitter Mulls Ad-Free Platform - Do TV Networks Benefit?
TV Watch, Wayne Friedman - Wednesday, April 27, 2022
Twitter pulls in around $5 billion in ad spending per year. W ...
- Are TV Programs On AVOD Of High Quality? Not Everyone Is Convinced, TiVo Survey Finds
Television News Daily, Wayne Friedman - Tuesday, April 26, 2022
Although AVOD services are growing, consumers are not entirely convinced the conte ...
- Netflix's Cancels Leapt By 1M in U.S. Alone In Q1
Digital News Daily, Karlene Lukovitz - Thursday, April 21, 2022
U.S. cancels rose to 3.3 million in the period--and drove Netflix's normal ...
- Netflix In Decline? Stranger Things Have Happened
TVBlog, Adam Buckman - Thursday, April 21, 2022
The subscription streaming world that Netflix dominated by itself for years ...
- Kantar: U.S. SVOD Market Has Stalled, Q2 Contraction Possible
Digital News Daily, Karlene Lukovitz - Wednesday, April 20, 2022
The Entertainment on Demand division foresaw a Q1 decline in penetration f ...
- Big Promo Deals Still A Major Piece Of Premium Streamers' Subscriber Count
Television News Daily, Wayne Friedman - Tuesday, April 19, 2022
The still-young premium streaming video industry continues to count on free months-lo ...
- Analysts: U.S. Streaming Penetration Hits 80%; Netflix Q1 Subs Should Exceed Its Projection
Digital News Daily, Karlene Lukovitz - Monday, April 18, 2022
Nonpaid streaming service households drove growth up from 74% year ago; whi ...
- New Disney+, Nat Geo Bundle Pairs Print, Streaming
Digital News Daily, Karlene Lukovitz - Friday, April 15, 2022
National Geographic Premium with Disney+ is Disney's latest move to leverage synergi ...
- Streaming's Achilles Heel: People Who Sign Up For One Show, Then Bail
TVBlog, Adam Buckman - Friday, April 15, 2022
Recent research about streaming habits finds that many subscribers sign up on ...
- Spies Leads Subscription Management For MPP Global
People on the Move, Fern Siegel - Friday, April 1, 2022
He will shape and lead the delivery of a strong subscription manageme ...
- With 'Service Hoppers' At 36%, Streamers Look To Reduce Reliance On Aggregator-Sourced Subs
Digital News Daily, Karlene Lukovitz - Friday, April 1, 2022
Direct subscriber acquisition enables data collection and analysis for identifying unprofitable subscribe ...
- On-Demand Vehicle Service Adds Tesla
Marketing Daily, Tanya Gazdik - Thursday, March 31, 2022
The Tesla offering is designed for those looking for the experience ...
- Judge Throws Out Key FTC Claims Against Match.com
Digital News Daily, Wendy Davis - Monday, March 28, 2022
Largely siding with online dating service Match.com, a federal judge has thro ...
- Are Consumers Still Spending Too Much On Linear TV And Streaming?
TV Watch, Wayne Friedman - Friday, March 18, 2022
TV station executives are trying to appeal not just to cord-cutting consumer ...
- Netflix Moves To Charge Fees For Password-Sharing
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
To support its huge original content investments while under growing pressure fr ...
- Disney Quietly Intros $2.99 Disney+ Hulu Add-On To Boost Growth
Digital News Daily, Karlene Lukovitz - Thursday, March 17, 2022
In another low-profile volume driver, Disney recently integrated Disney+ and ESPN+ in ...
- Video Streamers' National TV Spend Continues To Climb
Television News Daily, Wayne Friedman - Wednesday, March 16, 2022
Video streaming platforms' paid national TV advertising continues to soar year-to-date ...
- Box Office Still Down 61% Vs. 2019: Home, Mobile Entertainment Grow
MediaDailyNews, Wayne Friedman - Monday, March 14, 2022
U.S. and Canadian theatrical movie business in 2021 doubled revenue vs. 202 ...
- Streaming Platforms' Volatility: Consumer 'Retention' And 'Churn' Grow
Television News Daily, Wayne Friedman - Tuesday, March 15, 2022
The premium video streaming world continues to be volatile -- with subscribe ...
- Consolidation Coming To Smart TV OS World - Is That What Advertisers Want?
TV Watch, Wayne Friedman - Monday, March 14, 2022
"I think it's inevitable that there's going to be consolidation around ...
- Lower-Priced, Ad-Supported Tiers Drew 32% Of SVODs' Total Sign-Ups In 2021
Advanced TV Insider, Karlene Lukovitz - Friday, March 11, 2022
Premium SVODs saw 42 million-plus sign-ups for lower-cost tiers in 2021, vers ...
- Netflix CFO On Ad-Supported Tier: 'Never Say Never'
Digital News Daily, Karlene Lukovitz - Wednesday, March 9, 2022
While an ad-supported tier still isn't in Netflix's plans, Spence Neumann acknowledg ...
- Naviga Acquires Abacus, U.K.-Based CDP, Experience Platform
Email Marketing Daily, Ray Schultz - Wednesday, March 9, 2022
The purchase expands Naviga's footprint in Europe, while providing it with softwa ...
- Top Pay TV Providers See Subscriber Decline Of 5.8% In 2021
Television News Daily, Wayne Friedman - Wednesday, March 9, 2022
Cord-cutting continues to hurt top pay TV providers. The top seven cab ...