VMLY&R named Andrea (Ring) Grodberg as Global Chief Strategy Officer. She will lead strategy for nearly 100 offices in 45 countries, including key accounts, such as the Coca-Cola Company.
Based in New York, she reports to global CEO Jon Cook.
Previously, Grodberg was Chief Strategy Officer at BBDO. Earlier, she held the same post at Big Spaceship, serving clients such as Starbucks, Chase Ban, and Pepsi. She also spent 10 years at R/GA.
A longtime agency vet, she held posts at J.Walter Thompson, Bigchalk.com and Digital Pulp Advertising.
Cook said Grodberg's “finely honed brand expertise and XD craft will uncover new opportunities for our agency and client partners.”
She has been named among the Most Creative Women in Advertising by Business Insider and HuffPost.
“Agencies have the privilege and responsibility to help brands modernize — to lead our clients to responsible growth and give people the progressive options and experiences they deserve,” Grodberg said. “The only way to do this is to make it easy for our clients to be future-oriented.”