• by Richard Whitman , Columnist, September 14, 2022

The Cannes Lions organization is out with its annual Creativity Report, which recaps creative trends, insights and the top-ranked work, people and agencies based on this year’s Cannes Lions Festival of Creativity submissions.

The insights portion of the report includes lessons on how brands are growing businesses and tackling some of the most challenging marketing problems in innovative ways. The themes covered include: “Creativity for Growth,” “Scalable Solutions,” “Craft with a Conscience.” “Tech in Service to the Idea,” and “Invite Everybody.”

Much of the rankings portion of the report was previously released, such as Media Network of the Year (OMD Worldwide) and Creative Company of the Year (WPP).

Newly released in the report are lists of individuals who achieved top honors including creative directors, copywriters, art directors, and directors.

The report is free and can be accessed here.