Quebec Firm Offers Tool For Moving B2B Leads Through Funnel

DataSun Marketing Inc.,  a Quebec-based B2B agency, has debuted a tool that it says will help brands boost their results

The new offering, Increasify, is built on an algorithm that based on email marketing success. Its features include prospecting based on pains, finding the right information, sales and marketing connectedness, pipeline acceleration, segmentation, cold outreach throughout personalized buyer's journey per client profile. 

The goal is to “reinvent age-old, proven prospecting and marketing methods with the addition of sophisticated technology to create unique ways of achieving more success within lesser time," says founder Bo-Soleil Morin.

DataSun claims that Increasify can increase the percentage of leads that make it to the end of the marketing and sales funnels.

 

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