Terminus is working with Bombora to help brands reach accounts showing in-market buying signals
“Legacy data providers wreak havoc on go-to-market strategies with high volume, low accuracy data, resulting in inaccurate assumptions and wasted resources,” says Carter Lassy, chief product officer at Terminus. “It's essentially a modern version of a phone book.”
Bombora data will be available as a part of the Terminus Prospect Engine: Account Discovery Premium Edition. In addition, Terminus is offering offer a free edition.
The new solution provides B2B go-to-market data, an intelligent B2B graph, high-priority account and contact discovery and intent data, Terminus says.