IAS Integrates With Amazon Publisher Services, Enables Seamless Ad Verification

In a move that will enable more publishers -- both big and small -- to seamlessly integrate ad verification into their systems, Integral Ad Science (IAS) this morning announced it is now available on Amazon Publisher Services' "Connections Marketplace."

The marketplace basically vets, certifies and enables any publisher utilizing Amazon's platform to easily choose from a suite of third-party cloud-based applications such as ad verification, creative formats, identity solutions that enhance the likelihood that advertisers and agencies will buy ads on them.

While IAS has done numerous platform integrations before, a spokesperson confirmed with MediaPost that this is the first on a publishing-services platform such as Amazon's.

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