• by Fern Siegel , September 11, 2023

Optimum teamed with former New York Yankee Derek Jeter for a new marketing campaign that touts the company’s Greatest Offer of All Time, Optimum Complete, with speeds up to 8 Gig.

Optimum Complete is a line of Optimum Internet + Optimum Mobile bundles that allow customers to save big with plans starting at just $45 per month. Optimum, a brand of Altice USA.

The campaign, by the VMLY&R agency, will run across all media channels.

To view the new campaign TV spot, click he re.

Leroy Williams, Chief Growth Officer at Optimum, said the brand was please to work with Jeter and offer users “the very best in internet and mobile bundles.”

VMLY&R is a subsidiary of WPP.