Ad agency Doe-Anderson has been awarded AOR duties for the Georgia Aquarium, located in Atlanta.  

The remit includes strategy, creative and national media planning and buying responsibilities.  

Georgia Aquarium, launched in 2005, claims to be the largest aquarium in North America and has grown to be the top ticketed attraction in Georgia.    

"Doe-Anderson impressed us by showing a deep curiosity and understanding of our business,” said Dan Dipiazzo, chief marketing and experience officer.   

The first work from this new partnership is slated to launch in spring 2024. 

The agency has offices in Louisville, KY and Columbus, OH, and its client roster includes Maker's Mark, Jim Beam, Louisville Slugger, Texas Roadhouse, Carrier, Roto-Rooter, and several healthcare and financial sector brands.