Stewart, Barrymore Headline Super Bowl Spot For Paramount+
- by Fern Siegel , February 1, 2024
Patrick Stewart, Drew Barrymore, Jeff Probts, Miami Dolphins QB Miami Dolphins Quarterback Tua Tagovailoa and Creed will star in the new Super Bowl campaign for Paramount+.
The extended 90-second Big Game ad, which employs humor and Stewart's trademark blunt machismo, was created by the Droga5 agency. It is here.
The comic spot, which also features the animated characters Peppa Pig and Arnold ("Hey Arnold!"), is part of the streamer's "A Mountain of Entertainment" brand campaign.
Paramount+ and CBS, both Paramount Global properties, will carry Super Bowl LVIII on Feb. 11.
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