New York-based agency group Meet The People announced today that True Independent Holdings, parent company of True Media and other agencies, is joining the group.  

TIH will assume responsibility for general media services for the group. Terms of the deal were not disclosed.  

Founded in 2005 TIH has offices in the US and Canada and capabilities including media planning and buying, a programmatic trading desk, and a data and analytics unit, Jack Miller is founder and CEO.   

Meet The People agencies include VSA Partners, Public Label, Match Retail, Saltwater Collective and Swell Media. Tim Ringel is the founder and CEO.     

With the addition of TIH’s 200 plus employees, the headcount of the combined operation is over 750 employees.   

MTP is backed by Innovatus Capital Partners LLC, the New York-based portfolio management firm.