• by Fern Siegel , June 24, 2024

Michael Olaye has been selected as executive vice president-managing director, Western region, for Hero Digital. He is responsible for client strategy and setting regional goals, as well as creating growth opportunities for the company.

Previously, Olaye served as senior vice president-managing director for strategy and innovation at R/GA. He was also a founding member of the U-Dox agency, forging partnerships with adidas, Nike and New Balance.

In addition, he held posts as head of technology and innovation at Havas, chief technology officer at Oliver Agency, CEO/CTO at experience agency Dare in the UK, and chief growth officer at The North Alliance.

His work has earned him multiple industry awards, including Cannes Lions, LIA, D&AD and Clios.

Olaye told Agency Daily: "Over the last decade, we've witnessed brands and clients evolving their internal digital capabilities, alongside collaborative efforts with agency partners to innovate and solve challenges. At the forefront of our mission at Hero Digital is leveraging our expertise to help clients triumph over their brand and business obstacles. This entails delivering immediate impact while pioneering future-focused digital solutions and experiences that propel our clients ahead."

Hero Digital's client roster includes Zoom, Comcast, DirecTV and AirBnB.

Scott Webb, chief commercial officer of Hero Digital, added that Olaye's "keen knowledge and experience connecting the dots for world-class brands across brand, marketing, design and platforms will be pivotal in driving success in the region."