• by Fern Siegel , November 26, 2024

David DeCheser has a new post at Valtech. He's been named its first Global Chief Creative Officer.

DeCheser will oversee strategy and creative for the agency's top brands, including Universal Studios, LEGO, Lexus, Mars and P&G.

The new CCO will lead offices in North America, LATAM, Europe, Asia-Pacific and the Middle East.

Before Valtech, DeCheser was previously vice president-group executive creative director at R/GA. There, he led work for ESPN, Volvo and E*Trade.  

Olivier Padiou, CEO at Valtech, said: "We believe the enterprises that orient their C-suite and tech investments around experience innovation will drive more loyalty, customer lifetime value, and leadership. And we see creativity fueled by AI as the spearhead of that growth driver."