• by Fern Siegel , December 12, 2024

Mediaplus North America has named Stefanie Flaum as vice president, group media director.

Based in the New York office, she will oversee all aspects of client relationships, reporting to Tamara Alesi, CEO.

Flaum will work across a number of clients, including De’Longhi and Four Seasons.

Alesi said the new hire means the agency is “better suited to build media strategies that work for our clients, while ensuring we are always effectively communicating with partners.”

Previously, Flaum spent 14 years at Essence Mediacom as senior partner, group director, responsible for leading media planning for Mars Pet Nutrition. She has also worked in the CPG, retail, beauty and nonprofit sectors.

Flaum's appointment follows a strong three years for the media agency, a division of the Servicepan Group. During that time, Mediaplus North America added global brands to its roster, such as De’Longhi, Bosch International, Tony’s Chocolonely and Pantalones Organic Tequila.