Commentary
Spamming For Good: A&G Creates Meaty New Typeface
- by Richard Whitman , Columnist, December 17, 2024
Anybody with an email account knows how pervasive spam—the junk mail of the digital era-- has become over the years.
Now ad agency Allen & Gerritsen has figured out a way to have some fun with spam and turn it into fund-raising vehicle for food charities in the Boston and Philadelphia areas.
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The agency has created what is probably the first spam typeface, which it has dubbed “AmperSpam.”
The product can be purchased here with the proceeds going to the aforementioned charities.
How exactly do you make a spam typeface? There’s a film that explains how A&G did it.
