• by Wayne Friedman , January 2, 2025

NBCUniversal is expanding its efforts with streaming platforms -- adding the CNBC+ service for $14.99 a month.

The goal is to expand viewership beyond that of CNBC’s business-network’s linear cable TV network.

Those who sign up early can get CNBC+ for $99.99.

CNBC+ is looking to provide business-oriented viewers with access to content when TV tune-in is not available -- providing on-the-go access to full episodes of CNBC Business Day Shows.

In addition, subscribers will have access to their own stock market "watchlists" and advanced chartering, as well as market data stream results -- where real-time data is displayed in reaction to anchors and guests on-air opinions.

CNBC has other online products, which include its CNBC Pro product ($299.99/year) and CNBC’s online Jim Cramer Investing Club ($399.99/year). There is also an all-inclusive offer -- CNBC+ and the Investing Club ($599.99/year).

National TV advertising revenue in 2024 for CNBC cable TV network was estimated to total $281.7 million -- up 5% from the year before, according to EDO Ad EnGage.

EDO says impressions for the business network were up 3% to 32.9 billion -- coming from 197,220 airings, and 5% higher.

CNBC+ will add to its NBCUniversal streaming products, which include its general entertainment/sports service Peacock.

NBCU also has a number of FAST (free advertising-supported/streaming TV) channels.