• by Fern Siegel , January 28, 2025

BBH Singapore has appointed Stéphane Missier as Chief Strategy Officer.

Previously, Missier spent 10 years as group strategy director at Wieden & Kennedy, working in New York and Amsterdam. He replaces Chris Chalk.

Missier has decades of campaign expertise, heading work for Nike, Team USA, FanDuel and Bud Light.

At BBH Singapore, Missier will sustain its position as a global agency based in Singapore. He leads a team of 12 strategists, working with clients such as Samsung, Nike, UOB and Income Insurance.

Sid Tuli, managing director, said Missier had "lived and worked in eight countries before Singapore, helping build the biggest brands anywhere. He is exactly the type of talent we need to take us forward." 

BBH is part of Publicis Groupe.