Dallas-based agency TRG has been named brand advertising agency for Gameway, a company that is setting up videogame lounges in airports across the U.S. 

There was no incumbent or formal review process.  

TRG will be responsible for creative, media, brand strategy, and the revamp of the brand’s website. 

Gameway was founded by husband-and-wife entrepreneurs Emma and Jordan Walbridge in 2017. The firm has set up video game lounges at Los Angeles International Airport, Dallas/Fort Worth International Airport, Houston’s William P. Hobby Airport, Charlotte Douglas International Airport, and JFK International Airport.  

Upcoming locations include Detroit Metro Airport, Chicago Midway, and Baltimore/Washington International.