• by Joe Mandese  @mp_joemandese, 10 hours ago

Agency tech provider Mediaocean this morning promoted long-time exec Ramsey McGrory to president of its Prisma unit, its core platform for processing media buys.

McGrory, who previously served as Mediaocean's Chief Development Officer, is part of a small management team reporting to CEO Bill Wise.

Since joining Mediaocean as Chief Revenue Officer in 2016, McGrory has played a key role in its expansion, diversification and major acquisitions including 4C, Flashtalking and Innovid.

McGrory began his career in ad tech at DoubleClick and later led sales at Yahoo's Right Media, where he launched one of the ad industry’s first programmatic exchanges.