Nathalie Gaveau has been named chief
client officer for Publicis Sapient, the digital hub of Publicis Groupe, and EVP Publicis Groupe, leading its U.S. ComEx leadership team.
The chief client officer is a new post for the agency.
Gaveau is charged with leveraging Publicis Sapient’s AI products and capabilities to aid clients.
Based in New York, she reports to Arthur Sadoun, CEO of Publicis Groupe, and
Nigel Vaz, CEO of Publicis Sapient.
Gaveau has solid experience in digital innovation and entrepreneurship. She sold the PriceMinister marketplace she co-created to Rakuten for $250 million.
She later sold her data-driven social marketplace, Shopcade, to Lagardère. She then founded Shopcade, a data-driven social marketplace, also sold to Lagardère.
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